Written by Your company page is on LinkedIn, you post regular updates, but the only interaction comes from your own employees. Does that sound familiar? It’s understandable to wonder if the effort is even worth it. Many software companies treat LinkedIn like a channel for press releases rather than a strategic tool for lead generation. They miss […]
Do you recognize this situation in sales? A potential customer hesitates and asks, “But does this really work for a company like ours?” It’s clear that at this point, you need solid proof. However, creating a convincing success story is difficult. Often, “case studies” are just boring feature lists without real evidence. That’s why we’ve […]
The Dilemma of Technical Complexity Your developers have built an ingenious, AI-powered feature. You understand every detail. Naturally, you want to introduce this feature to your customers. But how do you explain it to a customer who has no idea about your technology but wants to solve a pressing problem? Choosing the right words is […]
A company blog is supposed to support your sales efforts. But often, it generates visitors without bringing in qualified inquiries. This makes it difficult to measure the return on the time and resources you’ve invested. That’s why we’ve prepared this guide for you. Our analysis will help you discover why your blog isn’t generating leads […]